Thursday, March 27, 2014
Thursday, March 20, 2014
There have been a few automotive-related recalls in 2014. And by a few, I mean 4,843,405 vehicles, and 4,176,601 car or booster seats. Those numbers are crazy; they're too big. And now my head hurts.
Wednesday, March 19, 2014
It's time to get back to work. Ok, I admit that I "work" a bit everyday as a mother, homeowner, volunteer, and freelancer, but now I mean that it's time I got back into the groove of driving cars and writing about them. I took a year off from blogging because I got discouraged and was lost. Ironic that a person who loves to drive got lost.
Tuesday, September 17, 2013
Engaging consumers through social media is important for both car companies and local dealerships.
What is social media?
Social media is digital networking. It’s done online, either on computers, phones or tablets. It’s quick, it’s short, and it’s targeted. Twitter, Facebook, Four Square, Pinterest, Google+, Yelp are the first that come to mind. Using social networking allows you to interact with customers before they come in to your dealership.
Why is social media important?
Most buyers (90%) use social sites and search engines to research car buying decisions. They also use social sites to complain about issues; and to let others know what they like and don't like.
Wednesday, March 6, 2013